AI Labeling Act of 2026

Increased Transparency for Users: Providers must include a clear and conspicuous disclosure that identifies when content is AI-sgenerated, helping people know what they are viewing (Section 2(a)(1)(A)).

Improved Accessibility: The bill requires that, to the extent technically and economically feasible, disclosures be accessible to individuals with disabilities (Section 2(a)(1)(A)(ii) and Section 2(b)(5)).

Enhanced Detection Capabilities: Providers must ensure that users or online platforms can detect whether content was generated by an AI system using available tools and instructions (Section 2(a)(1)(C)).

Combatting Deception: Online platforms are directed to make good faith efforts to combat the "liar's dividend," which is the benefit a bad actor gets by falsely claiming real content is AI-generated (Section 2(b)(4)).

Research and Testing Freedom: Researchers acting in good faith are allowed to circumvent or tamper with disclosures for the purpose of testing the robustness of detection tools (Section 3(b)(3)).

Potential for Fraudulent Content Distribution: The bill prohibits persons from distributing AI-generated content that lacks the required disclosures or distributing non-AI content that includes these disclosures for financial benefit (Section 3(a)(2)).

Risk of Circumvention Technologies: There is a prohibition on the manufacturing or marketing of products and services designed specifically to remove or tamper with required AI disclosures (Section 3(a)(3)).

Liability for Legal Violations: The Attorney General can bring civil actions against those who violate the protections of the act, seeking damages of up to $25,000 or more for repeated offenses (Section 4(a) and Section 4(c)).

State-Level Legal Actions: State attorneys general have the power to bring civil actions if they believe the interests of their residents have been affected by violations (Section 5(a)).